Worldac Consulting

Client: A Leading Life Sciences & Healthcare Group with 20+ Brand Portals

Service Focus: Website Modernization, Automation, UX Design, and Booking Systems

Duration: 6 Months

Region: North America

🧩 The Challenge

The client — a diversified life sciences and healthcare group — was struggling with outdated digital infrastructure. With over 20 sub-brands, each having separate websites, they faced:

• Fragmented user experience with inconsistent design and navigation
• Manual appointment booking, leading to long wait times and administrative overhead
• Lack of centralized analytics to understand visitor behavior or measure performance
• Poor SEO hygiene, affecting discoverability and traffic
• Non-responsive websites, reducing mobile engagement significantly

Their core need was to modernize all brand portals, streamline operations, and deliver a seamless digital experience to patients, caregivers, and healthcare professionals alike.

🔧 The Solution

Worldac Consulting stepped in with a full-stack digital modernization strategy:

1. Unified Design System Across 20 Brands

We introduced a modular design framework and migrated all sites onto a common yet customizable platform — ensuring each brand retained its identity while delivering a consistent UX.

2. Mobile-First, High-Performance Websites

All websites were rebuilt with responsive designs, optimized loading speed, accessibility standards, and CMS integration for ease of content updates.

3. Integrated Booking & Appointment Engine

A powerful, user-friendly booking system was deployed, enabling real-time slot availability, automated confirmations, and calendar sync for doctors and patients.

4. Automation & Self-Service

We embedded chatbots and automated FAQs, reducing first-response times by over 60%. Backend workflows were automated using a no-code platform for admin teams.

5. SEO & Analytics Stack

Sites were enhanced with structured data, keyword optimization, and embedded analytics dashboards for each brand, giving marketing teams visibility and control.

🚀 The Results

🌟 Business Impact & ROI

• Customer Experience: Patients now get a seamless experience across all 20 brands with faster access to information and services
• Operational Efficiency: Automation significantly reduced manual admin work, freeing up staff for higher-value tasks
• Marketing ROI: A 220%+ surge in organic traffic helped reduce ad spend and improve lead quality
• Scalability: The modular system allows new brands to go live in under 2 weeks

✅ Why It Worked

• Business-Aligned Engineering: Every decision mapped back to real user behavior and operational pain points
• Design Consistency with Brand Flexibility: We struck the balance between individuality and unity
• Outcome-Oriented Delivery: Milestones were tied to business KPIs, not just tech checklists

Want to achieve similar results for your organization?
📩 Contact us today to start your digital transformation journey.